Sophie Cunningham, a star for the Indiana Fever, has signed a deal with 3 Arts Sports to branch out into business and entertainment in addition to basketball. This partnership takes advantage of her growing fame from winning the 2025 WNBA Commissioner’s Cup and making appearances in the media.
Cunningham will still be represented in basketball by agent Perry Rogers of PRP. 3 Arts will handle her entertainment strategy, which includes storytelling and brand deals. She is already a co-host of the podcast “Show Me Something” with West Wilson and has been a guest on Phoenix Suns broadcasts.
3 Arts Sports co-heads Aaron and André Eanes called her a “bold, expressive” modern athlete with charm that is ready for media platforms under Lionsgate subsidiary 3 Arts Entertainment. Rogers talked about how sports marketing and Hollywood skills work together to help her grow in many ways.
