Sonam Kapoor, a renowned Bollywood star and global fashion icon, has left an indelible mark on the Indian fashion landscape and pop culture. Her influence is undisputed, and she has earned the title of India’s fashion ambassador to the world. Through her impeccable sartorial sense, Sonam has not only pioneered the trend of red-carpet couture but has also been a trailblazer in showcasing Indian designers at major global events. Globalizing Indian Fashion: Sonam Kapoor, recognized as the most influential voice in fashion today, attributes her decision to promote local designers at international events as a key factor in India’s significant fashion moments on the global stage. She reflects on her first Cannes appearance, where, in collaboration with an international brand, she chose to wear an Indian designer. This groundbreaking move paved the way for Indian designers to gain visibility and recognition globally. The Power of Going Local: Sonam explains her motivation, stating, “For me, it was my first Cannes appearance. My sister Rhea and I decided to wear an Indian designer on a global platform, representing modern and young India. We opted for Masaba, a designer I’ve known since childhood. I wore her saree and, at the age of 23, […]
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