T-Series Teams Up with Prarthana – The Sound of Sanatana to Launch Devotional Music Label.

Awesome TV · May 05, 2025 · Entertainment, Music · 0 comments
T-Series

A Tribute to Sanatana Dharma and Gulshan Kumar’s Legacy
T-Series, the world’s largest music label, has partnered with Prarthana – The Sound of Sanatana, a new devotional music label founded by lyricist Manoj Muntashir Shukla and producer Neelam Muntashir Shukla.
The collaboration aims to celebrate Sanatana Dharma and revive India’s timeless spiritual traditions through music. It also pays homage to Shri Gulshan Kumar, the pioneer of devotional music in India.

Nurturing New Talent in Devotional Music
Beyond preserving heritage, Prarthana will serve as a platform for emerging singers and composers. The goal is to promote fresh voices dedicated to spiritual music and enrich India’s cultural fabric.

A Vision Rooted in Devotion
T-Series Chairman Bhushan Kumar shared:

“We’re honoring my father Shri Gulshan Kumar ji’s vision. Devotional music is a form of service, and we want tradition and new talent to grow together.”

A Spiritual and Cultural Movement
Co-founders Manoj and Neelam Muntashir Shukla said:

“Prarthana is more than a label—it’s a movement. We aim to revive the soul of devotional music and guide the next generation of artists.”

Creating Soulful Experiences for a New Era
Together, T-Series and Prarthana are set to deliver powerful, soul-stirring devotional content, while inspiring a new wave of spiritual musicians across India.

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